When you acquire our Social Media Marketing package we sit down with you and make a Social Media Marketing Strategy. A Social Media Marketing Strategy is a summary of everything you as a business plan to do and hope to achieve on social media. It guides your actions and lets you know whether you’re succeeding or failing.
Every post, reply, like, and comment will serve a purpose and by utilizing specialized tools we can measure the positive response from your social media interactions.
Our primary business objectives are following with measuring metrics: –
- Grow the brand – measured via (Followers, Post Shares)
- Turn customers into advocates – measured via (Comments, Likes, Mentions)
- Drive leads and sales – measured via (Clicks, Subscriptions, New Memberships Signups)
- Improve customer retention – measured via (Customer Testimonials, Social Media feedbacks, Sentiments)
What we do in background to achieve your goals: –
- Plan and execute social media content strategy
- Post targeted social contents on your behalf
- Keep your Brand image consistent
- Create promotional scheme to improve customer interaction. Making them share your contents on your behalf.
- Tracking your competitors. As the old saying goes “Keep Your Friends Close & Your Enemies Closer” by keeping an eye on your competitors you can get valuable data for keyword research and insight on what is working for them and what is not by this you can avoid their mistakes. Our goal is to learn from their mistakes and improve on strategies which are working for them and built a new foundation on top of these fundamentals.
- Finally we keep track of our success with help of analytics tools. This gets compiled and sent to you as a report and provides a insight on your social media marketing plan.
